Ladies of the Forest: Mori-Girl

Japanese street fashion is becoming bigger by the minute. There are so many varieties of genres and so many great examples to look at! In the beginning, I really only knew about Lolita, which is a great sub-genre! However, once I started researching more and more about fashion, I stumbled upon a type that I just love.

Mori-girl. 

Mori literally means “forest”, so they are “forest girls”. This relates to the type of clothing they wear – loose-fitting dresses and clothing that are made of natural materials in subdued colours. It is pretty, relaxed and feminine.

 

While there are good amounts of stores/shops that cater to Mori-girls, most of these girls tend to shop at vintage stores. This allows them to recreate the clothing into their own unique fashion. There are not many rules to follow when it comes to Mori, which makes girls feel comfortable entering into this fashion world.

I love the idea of Mori. I find it very pretty – the colours are beautiful (subdued colours and deep, natural colours) and there are very romantic tones to the clothing.

I’ve noticed in my research that there are a lot of girls incorporating my two new favorite types of Japanese street fashion: Mori and Lolita.

 

The Lolita sub-culture is already very pretty and feminine, so adding Mori just makes it appear more fanciful and romantic. The colours are different and there are more natural elements to the clothing. It looks less constricting and more relaxed than the traditional Lolita outfits. I actually rather like the combination of the two!

What do you think of Mori-girl? Would you wear it?